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How Do Build your Platform

The Business Side of Books

Is publishing trying to compete with college football and the number of conference mergers?  Luckily for college athletes, conference mergers are not going to affect the number of scholarships a school offers. I wish I could say the same thing about book deals, but unfortunately, writers opportunities may have been cut in half for the second time in a month.

There’s a chance some of the titles Simon and Schuster and/or HarperCollins would have published get picked up by smaller houses, but that is not a guarantee.  What this means is that authors need to start thinking of themselves as a business, so instead of focusing on what ifs, let’s focus on what unpublished authors can do to help themselves still land that book deal.  And yes, I realize you’re being passed over for by people who can’t even spell book deal (IE Snooki), but there is nothing you can do…

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