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Enoch Press: Importance of Self-Publishing Industry


Originally posted in IBWire on January 14, 2013

The digital age has served as the inspiration for many would-be authors, and while there is certainly no lack of creativity and imagination amongst this group, it is also the reliance on digital mass media which has caused the traditional publishing industry in the United States and around the world to experience a sharp decline. As such, the world of self-publishing, initially a taboo subject with many in the literati community, has received not only a fresh look by many would-be authors, but also increased legitimacy as a platform amongst many in the publishing industry. A recent CBS News article notes that many writers are throwing off the chains associated with traditional publishing rules. It is for this reason that the self-publishing industry is basking in an improved reputation. Zsolt Bicskey, president and publisher-in-chief of Baltimore-based Enoch Press, comments on this positive development.

The article outlines the tale that self-published, and now mainstream, author Richard Paul Evans faced when he originally considered publishing a story written for his daughters 20 years ago, in the days before the Internet. He notes that he was not hiding behind the delusion that he was going to score success as a novelist, comparing the idea of having his work picked up by a traditional publishing house like “becoming the President of the United States, it’s not gonna happen.” Evans decided to print 20 copies of his book, The Christmas Box, simply for personal purposes after receiving countless rejections from large publishing houses. However, it was only after the early form of viral messaging took off, namely, through friends and family passing around dog-eared copies of the printed book, that bookstores took to contacting Evans for copies to put on sale, did Evans believe he might be on the verge of a new career. Evans decided to become his own publisher, something unheard of during the early 1990s. After much toil, The Christmas Box hit the bestseller list and suddenly, publishing offers were pouring in…

For the entire article, visit IBWire.com

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