- Publishing Control
You get to decide where, when, and how you publish. Also, no one call you tell NOT to publish.
There’s no “middleman” or if there is, he or she takes a smaller cut than a traditional publisher/agent/distributor system.
- Creative Control
One of the problems with the traditional publishing industry is that it limited authors. This was (mostly) a good thing. Editors, agents, and publishers do a great service in helping refine, shape, and share good books. I’m sure that they would take more books, if they could, but there are only so many employees and so many dollars to go around.
If you want to change your book or promotion, you don’t have to ask permission or get approval, just do it.
Don’t like something about your promotion or marketing, again, you have full control.
Here again, you control
- Lack of contacts
Indie authors come to the table with relatively few contacts in the author universe (if any at all). Even for eBooks, this works to an indie author’s disadvantage. Indie author desperately need readers, reviewers, and a community of supporters to truly make a good book grow big. The publishing industry has decades (even centuries) of experience at making a book’s reputation speak. Indie authors don’t have the luxury and have to start from the ground up.
- Lack of marketing/advertising channels
Working with a traditional publisher comes with perks and getting introduced to those people that can sell or distribute your book is an incredible plus.
- Lack of support team
This is one of the biggest downsides. As an Indie author, you are in charge of marketing, advertising, editing, etc. Although you can contract out those services, you are still ultimately responsible for managing all of it, along with living your life.
- Lack of money This is another area in which indie authors lose compared to traditional publishers. Big publishers have the money to do big things, plain and simple. While being an indie author keeps your expenses low, it also limits what kind of marketing and advertising you can do for your book
- Why Indies HAVE to Read and Review Self-Published Work (selfpubadvocate.wordpress.com)
- The Power of eBooks: Indian Author Mainak Dhar Harnesses the Power of eBooks and Amazon’s KDP Program to Unseat Stephen King as the #1 Horror Author on Amazon (prweb.com)